{"id":1046,"date":"2022-10-24T13:46:00","date_gmt":"2022-10-24T19:46:00","guid":{"rendered":"https:\/\/letteringexpress.com\/?p=1046"},"modified":"2023-03-08T13:49:05","modified_gmt":"2023-03-08T19:49:05","slug":"case-study-a-stupendous-promotion","status":"publish","type":"post","link":"https:\/\/letteringexpress.com\/blog\/case-study-a-stupendous-promotion\/","title":{"rendered":"Case Study: A StuPENdous Promotion"},"content":{"rendered":"\n<p><strong>Description:<\/strong>\u00a0Dart Pen<br><br><strong>Industry:<\/strong>\u00a0Technology<br><br><strong>What it was purchased for:<\/strong>\u00a0A data storage company wanted an item they could put on their company store website in which branches or divisions could purchase and add their branch logo. They chose the Dart Pen, and each one was printed with the main logo and the branch logo.<br><br><strong>How it was distributed:<\/strong>\u00a0Sold directly from the website to several branch locations.<br><br><strong>Result or ROI:<\/strong>\u00a0The distributors that created the program now have all these branches and affiliates buying the pens, and through that they have created relationships that have led to other items not on the site being sold for individual projects.<\/p>\n\n\n<style>.kb-image_7e20c6-3b .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image_7e20c6-3b size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/letteringexpress.com\/wp-content\/uploads\/2023\/03\/pen-case-study.jpg\" alt=\"\" class=\"kb-img wp-image-1047\" srcset=\"https:\/\/letteringexpress.com\/wp-content\/uploads\/2023\/03\/pen-case-study.jpg 200w, https:\/\/letteringexpress.com\/wp-content\/uploads\/2023\/03\/pen-case-study-150x150.jpg 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><figcaption><em>Source: Hit Promotional Products<\/em><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Description:\u00a0Dart Pen Industry:\u00a0Technology What it was purchased for:\u00a0A data storage company wanted an item they could put on their company store website in which branches or divisions could purchase and add their branch logo. They chose the Dart Pen, and each one was printed with the main logo and the branch logo. How it was&#8230;<\/p>\n","protected":false},"author":3,"featured_media":1048,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[6],"tags":[],"taxonomy_info":{"category":[{"value":6,"label":"Case Studies"}]},"featured_image_src_large":["https:\/\/letteringexpress.com\/wp-content\/uploads\/2023\/03\/WEBlogPic-a-stupendous-promotion.jpeg",850,380,false],"author_info":{"display_name":"Content Journey","author_link":"https:\/\/letteringexpress.com\/blog\/author\/content-journey\/"},"comment_info":0,"category_info":[{"term_id":6,"name":"Case Studies","slug":"case-studies","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":8,"filter":"raw","cat_ID":6,"category_count":8,"category_description":"","cat_name":"Case Studies","category_nicename":"case-studies","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/posts\/1046"}],"collection":[{"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/comments?post=1046"}],"version-history":[{"count":1,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/posts\/1046\/revisions"}],"predecessor-version":[{"id":1049,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/posts\/1046\/revisions\/1049"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/media\/1048"}],"wp:attachment":[{"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/media?parent=1046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/categories?post=1046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/letteringexpress.com\/wp-json\/wp\/v2\/tags?post=1046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}