Beyond the Vehicle: What Vinyl Can Really Do
Posted by Lettering Express | Oklahoma City, OK
When most people think of vinyl, they think vehicles. Fleet wraps, car graphics, maybe a storefront window. And yeah — that’s a big part of what we do. But vinyl is one of the most versatile materials in the branding world, and a recent project at OKC Airport is proof.
The Call We Didn’t Expect
In partnership with the OKC airport, Nominee reached out to us with something a little different. They needed help bringing a full museum-style display to life inside the terminal — a historical exhibit called A Story of Flight, honoring the legacy of Will Rogers and the history of Oklahoma aviation.
No vehicles. No storefronts. Just walls, panels, odd architectural surfaces, and a vision.
We were all in.

What We Actually Did
Here’s where it gets interesting — because this project touched almost every corner of what large-format print and vinyl can do:
Wood grain wall wraps. The entire display backdrop needed to feel warm and museum-quality. We wrapped large wall sections with a realistic wood grain vinyl that gave the space an elevated, finished look — no actual wood required.
Printed historical timeline panels. Decades of aviation history, printed and mounted across the display. High-resolution imagery, clean layouts, and precise installation made these panels look like they belonged in a world-class exhibit.
Odd surfaces and architectural details. This is the part most shops walk away from. Corners, edges, irregular surfaces — the stuff that requires patience, skill, and experience. Our team handled every inch of it.
Signage and wayfinding elements. Navigation labels, section headers, interactive display callouts — all part of the same cohesive system we helped bring together.
What This Means for Your Business
The A Story of Flight display is a great reminder that vinyl isn’t just a vehicle thing. It’s a surfaces thing. And surfaces are everywhere.
Think about what’s possible:
- Retail environments — walls, floors, windows, fixtures
- Office interiors — branded accent walls, conference rooms, reception areas
- Event installations — temporary or permanent displays that make a statement
- Architectural accents — columns, ceilings, odd angles that most shops won’t touch
If you’ve got a space that needs to tell a story, there’s a good chance vinyl is the answer — and a good chance we’ve done something like it before.

Oklahoma’s Only Fully Certified Wrap Installation Company
We don’t say that to brag. We say it because it matters. Certification means our team is trained to handle complex installs — the kind that go beyond slapping a decal on a flat surface. It means you can hand us a weird project and trust that we’ll figure it out.
The airport trusted us with their terminal. We’d love to see what we can do with your space.
Ready to think beyond the vehicle? Contact us or follow along on Instagram @letteringexpress to see more projects like this one.
Lettering Express — Bringing your brand to life. OKC since 1988.
